In recent years, it’s been quite obvious that a lot of people now prefer shopping online to purchasing from a physical store. And this is the very reason why a lot of sellers today, are now moving to create their online stores.
So as a marketer, I thought to myself, if other sellers are moving their stores online, why shouldn’t I? And so I decided to give it a shot. But there was a problem. And that was on how do I would go about selling online, when I don’t even have a clue on how to create an online store, host and do the rest. Lost and confused, I had to do some research. And it was in my endless quest for the best e-commerce platform, that I stumbled on Shopify. 3 years having used this platform, I have decided to come up with this article on why Shopify is hands down, the best option when it comes to e-commerce, and why you should definitely give it a shot. But before we get into that, what exactly is Shopify?
What is Shopify?
Shopify is a great E-commerce platform that gives you a space to set up your own online store, and sell whatever products you want to. In other words, with Shopify, you can own an online store of your choice and make, and then sell whatever you want from the comfort of your home.
Who Typically Uses Shopify?
If you’re a newbie in the e-commerce business, with no knowledge at all on programming languages such as
HTML, CSS, JS, etc, which are used in designing an online store, but would really love to market your product to millions of audiences worldwide, then Shopify is what you need.
Now here are some of the cogent reasons why Shopify is not just the best e-commerce platform on the internet, but why it is always preferred to, over the rest.
1. It’s Hosting legacy
Of all the e-commerce platforms present online, Shopify was the very first to make use of CDN (Content Delivery Network), the biggest network sever. And today, Shopify can now boast of hosting more than 500,000 stores. So, if you’re looking for the most reliable place to host your online store, where you won’t wake up one morning just to meet a non-existent store, then Shopify is where you want to be.
2. Full Control
The best thing about using Shopify is that unlike other e-commerce platforms, with its “self hosted” service, you have total control over your online store. This monopoly includes the type of design you would love, when to run it, and so on. In summary, you decide whatever happens in your store.
3. Supports Different Languages
Unarguably, this is the very reason why most marketers choose Shopify over the rest. With Shopify, no matter where you’re from, or where your customers will be coming from, Asia, Europe, South America, just anywhere; language will never be a barrier, with Shopify plugins such as the language translator. And speaking of plugins.
Another reason why Shopify is the best e-commerce platform is that, it comes with lots of plugins that will help simplify things for you as a seller. These plugins include types like the translation plugin, sales tracker that you can use in monitoring your sales pattern and so on.
5. Professional Themes
As a marketer, you should know the importance of creating a good first impression. And that the best way to do this, is by getting your online store a professional theme, which Shopify has over a 100+ of them in their archive. These elegant themes include Brooklyn (free), Narrative (free), Debut (free), Parallax, Jumpstart (free), Boundless (free), Empire, Canopy, Retina
and so on, which are all classical, due to their responsiveness and elegant appearance.
6. Payment Methods
Unlike other e-commerce platforms, where you could loose a potential customer as a result of not having their preferred payment method, Shopify supports virtually every payment gateway you could ever think of. Payment gateways such as, Credit & Debit Cards, Cash on Delivery (COD), Net Banking, Wallets, Bank Transfer, UPI, EMI’s, and PayPal. Other payment companies supported by Shopify are Worldpay, SagePay, Realex, and PaymentSense. With these payment methods, there is just no way you’re going to lose any customer as a result of not having their payment method available, a problem that is common in every other e-commerce websites out there.
So, if you’re looking for a secure, reliable, and simple yet profession e-commerce platform where you could build your online store without having any pre knowledge of programming, Shopify is your best option. Try it out, and let us know how best you enjoyed your experience in the comment section below. Happy selling!